Blue Apron is a subscription service that delivers its customers weekly meal kits. Customers receive everything they need to prepare a fresh meal at home, without the need to go grocery shopping. Meal kits are comprised of portioned fresh ingredients and a recipe card. Blue Apron was launched in 2012 and went public in 2017. To date it has served more than 8 million meals in the United States.
Alternatives to Blue Apron
Hello Fresh
Company: Grocery Delivery E-Services USA Inc. | Founder: Dominik Richter, Thomas Griesel | CEO: Dominik Richter | Since: 2011
HelloFresh is a company that provides its customers with food delivery services through a subscription model. HelloFresh delivers pre-portioned ingredients, enabling anyone to cook healthy and delicious meals at home. Through HelloFresh’s app customers can customize their meal plans, select…
Postmates
Company: Postmates | Founder: Sam Street, Sean Plaice, and Bastian Lehmann | CEO: Bastian Lehmann | Since: 2011
Postmates is an online delivery service site. They pride themselves in sourcing your order from local businesses in your own town or city. Users can sign-up as a customer, a business partner, or driver. For USD 9.99 monthly subscription fee,…
Plated
Company: Plated. | Founder: Nick Taranto and Josh Hix | Since: 2012
Plated is an online personal nutrition and catering service. Users need to subscribe to the service. Once subscribed, a profile is created based on the user’s preferences. Recipes and menus are then suggested. Based on approved menus, a box is…
Final edit: Jan Willem Beumer, editor-in-chief of Mindbogglingmedia